How Nike’s Iconic Slogan Just Do It Transformed Their Marketing Game
The Birth of “Just Do It” Nike’s famous slogan “Just Do It” was coined in 1988 by Dan Wieden, the…
Category: Marketing Adaptation
Airbnb’s Disruption of the Hospitality Industry: Lessons for Marketing Professionals
Introduction Airbnb is one of the most popular global hospitality brands, taking the hospitality industry by storm, and transforming the…
Google’s Algorithm Updates: Navigating the Changes for SEO Success
Introduction Google’s algorithms are constantly changing, which can be frustrating for those who rely on search engine optimization (SEO) to…